Privacy Policy

Last updated: August 28, 2024

This Privacy Policy describes how Happy Yay (the "Site," "we," "us," or "our") collects, uses, and discloses your personal information when you visit, use our services, make a purchase from happyyay.com (the "Site"), or otherwise communicate with us regarding the Site (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" refers to you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we collect pursuant to this Privacy Policy.

Please read this Privacy Policy carefully.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our practices, legal, regulatory, or operational requirements. Any updates will be posted on the Site with a revised "Last updated" date.

How We Collect and Use Your Personal Information

To provide our Services, we collect and may have collected personal information about you over the past 12 months. The information we collect varies depending on how you interact with us.

Beyond the specific uses detailed below, we use your information to:

  • Communicate with you.

  • Provide, improve, and customize the Services.

  • Fulfill legal obligations.

  • Enforce our terms of service.

  • Protect the Services, our rights, and our users.

What Personal Information We Collect

The type of personal information we collect depends on how you interact with our Site and Services. "Personal information" refers to information that identifies, relates to, describes, or can be associated with you. Below are the categories of information we collect:


Information You Provide Directly

  • Contact Information: Name, address, phone number, and email.

  • Order Information: Billing address, shipping address, payment confirmation, and order details.

  • Account Information: Username, password, and security details for account security purposes.

  • Shopping Details: Items viewed, added to your cart, purchased, or saved (e.g., loyalty points, reviews, referrals, or gift cards).

  • Customer Support: Details provided in communications with us (e.g., messages through the Services).

Information Collected Automatically (Usage Data)

We automatically collect certain information about your interaction with our Services, including:

  • Device Information: Browser, operating system, and hardware details.

  • Network Connection: IP address and connection details.

  • Interaction Data: Usage patterns on the Site, pages viewed, and features accessed.

We collect this data using cookies, pixels, and other tracking technologies.

Information from Third Parties

We may also receive information about you from third parties, such as:

  • Vendors and service providers, like Shopify, that support our Site.

  • Payment processors for order fulfillment.

  • Marketing or advertising partners for personalized promotions.

All third-party information will be treated in accordance with this Privacy Policy.

How We Use Your Personal Information

  • Providing Products and Services: Fulfill orders, process payments, facilitate returns/exchanges, manage accounts, and notify you about account activity or transactions.

  • Marketing and Advertising: Send promotional materials, tailored content, and advertisements based on your preferences.

  • Security and Fraud Prevention: Monitor, investigate, and address possible fraudulent or illegal activities.

  • Customer Support and Service Improvements: Provide assistance, respond to inquiries, and optimize the Services.

Cookies

We use cookies to enhance your experience, analyze site performance, and improve our Services. You can manage cookies through your browser settings; however, disabling cookies may impact functionality.

To learn more, refer to Shopify’s Cookie Policy: https://www.shopify.com/legal/cookies.

How We Disclose Personal Information

We may share your information under the following circumstances:

  • Service Providers: Vendors supporting our Site, such as payment processors, shipping partners, and analytics providers.

  • Marketing Partners: To tailor advertisements and promotional activities.

  • Corporate Affiliates: Within our corporate group for operational purposes.

  • Legal or Business Transactions: To comply with legal obligations or in connection with mergers, sales, or reorganizations.

In the past 12 months, we have disclosed the following categories of personal information:

  • Contact details.

  • Order and account information.

  • Shopping details.

  • Usage data.

  • Geolocation data.

We do not sell or use sensitive personal information for purposes such as inferring characteristics about you.

Third-Party Websites and Links

Our Site may link to third-party websites or platforms. These platforms operate independently of us and have their own privacy policies. Please review those policies, as we are not responsible for their content or practices.

Children’s Data

Our Services are not directed at children. We do not knowingly collect information from individuals under the age of 13. If you believe a child has provided us with personal information, contact us to request its deletion.

Security and Retention

We use reasonable measures to protect your information. However, no system is 100% secure. We retain your information as long as necessary to fulfill Services, comply with laws, and resolve disputes.

Your Rights

Depending on where you live, you may have the following rights regarding your personal information:

  • Access/Know: Request details of the personal information we hold about you.

  • Delete: Request deletion of your personal information.

  • Correct: Request corrections to inaccuracies.

  • Portability: Request a copy of your information or transfer it to a third party.

  • Restrict Processing: Ask us to limit the processing of your personal data.

  • Withdraw Consent: Revoke any consent you previously provided.

  • Appeal Decisions: Appeal any denial of rights requests.

To exercise your rights, contact us at support@happyyay.com.

We may request proof of identity or authorization before processing your request.

Complaints

If you have concerns about our data practices, contact us at support@happyyay.com. For unresolved issues, you may lodge a complaint with your local data protection authority.

International Users

Your data may be transferred, stored, and processed outside your country of residence. For EU residents, we use Standard Contractual Clauses or other lawful mechanisms for data transfers.

Contact

For questions or concerns, contact us at:

Email: support@happyyay.com

We are the data controller of your personal information unless otherwise stated.